Marketing and Department

Project title: MUJI Introduction The head office of MUJI is from Japanese company, RTOHIN KEIKAU CO. , LTD. , and it is a new life style store and advocate simple, nature, texture life philosophy. Also, provide high quality and reasonable price product that related with life, and not waste the material to care about the product’s eco. Flowchart * Human resource department * Distribution department * Quality check department * Marketing department * Finance/ Accounting department * Information technology department * Administration department Japan head office * Engineering department Purchasing department * Productive department * Research & Development department * Creative department * * Human resource department * Distribution department * Quality check department * Marketing department * Finance/ Accounting department * Information technology department * Administration department Japan head office * Engineering department * Purchasing department * Productive departmen t * Research & Development department * Creative department * Front- stage Front- stage Back- stage Back- stage Service delivery system Service delivery system Other contact points Other contact pointsCashier center, Warehouse, Fitting room, Display area (window display), delivery team Cashier center, Warehouse, Fitting room, Display area (window display), delivery team Service operations system Service operations system Cabinet, Burglar alarm, Clothes chest & stand, Refrigerator, Showcase, Display rack, Spot light, Leaflet tray, Telephone, Computer system, Barcode, etc. Cabinet, Burglar alarm, Clothes chest & stand, Refrigerator, Showcase, Display rack, Spot light, Leaflet tray, Telephone, Computer system, Barcode, etc. Other customers Other customers The Customer The Customer Other customersOther customers Advertising Promotion sale MUJI card Miscellaneous e-mail, mamil, phone calls, etc. Websites Exposure product of seasons Advertising Promotion sale MUJI card Miscell aneous e-mail, mamil, phone calls, etc. Websites Exposure product of seasons Customer service associate, Cashier, Supervisor, Storekeeper, Security, Customer service hotline Customer service associate, Cashier, Supervisor, Storekeeper, Security, Customer service hotline Front stage Backstage Customer action Employee action Phone/ internet contact Make recommendation Arrived store Pay Delivery Recorded & follow upCustomer service CS associate, Security Cashier Enter data Register data Distribution Sent out Front stage Backstage Customer action Employee action Phone/ internet contact Make recommendation Arrived store Pay Delivery Recorded & follow up Customer service CS associate, Security Cashier Enter data Register data Distribution Sent out Most of the customer are having connect with company is they come to the store. But MUJI also provide a delivery ordering service to customers. When the total price over $3001 that the delivery charge will be free but if below $3000, it will take $120 for the charge.And have other three types of charge, like bridge/tunnel toll, labor charge, assembly charge, that will charge when different situation happened. And must remember that does the large packing furniture can be moved to the designated location or not so need to careful of this. Also, MUJI have cooperation with Hang Seng Bank that created a MUJI card that to attract consumers. Using MUJI card at MUJI can earn $5 MUJI dollars for every spending of $100 and can use the MUJI dollars when you use the MUJI card to buy at MUJI next time to enjoy double benefits.The responsibility range of each department Back stage department Human resource Staff is very importance of a company because if you don’t have any staff or they didn’t like the company, will make company’s quality down and nothing can do without staff. So that the most importance thing of human resource department has to do is how company keeps outstanding staff in company and recru it some outstanding people outside to join the company. And the mainly job of the department are including, compensation & benefits, staffing & selection, and training & development.Distribution Distribution department need to help picking and packing goods, delivery goods, physical storage planning, physical storage planning, may facilitate the movement of materials. And the department is being an important charter in the company because the company sales are directly related to the speed of delivery goods. Quality check When product finishes production and delivery to Hong Kong, will have a check in lab for testing its different kind of quality, like safety, health, practicability, etc.And they not only do the checking in lab, they also need to go to stores to have a random check to make sure the products have the high quality provide to customers. Marketing When the product start the production process, marketing department also need to start thinking about the compan y marketing strategy to defined the target market of the product, then find out the most suitable way for sell. Also, the marketing strategy must including promotion plan, like new product exhibition, advertising, sale, distribute leaflets to potential consumer, etc. AdministrationAdministration department is a department that sundry duties in a company. They need to arrange the appliances, like stationery, and buy the appliances, like water dispenser, keep in good repair of office, for example, clean the windows or rug, contact with the security of building, response company pantry and the document sending. Finance/ Accounting The mainly job of the department would be properly to help company manage the affair of finance, handle and calculate each department of company, defined the future development plan from the account, make sure the money enough to un the business and have great management system to manage and protect company’s asset. Information Technology Help to desig n and create company website, then need to manage the website, provide technology of computer science that to maintain or upgrade office computers or company system. Back-stage department (Japan head office) Purchasing Purchasing department is searching manufactory, material suppler, then inquire about price, negotiated price, makes contract with suppler, tracking warehousing, manage the inventory, processing the defective products, etc.They have to help the company to find out the cheapest price and have good quality company to be the suppler because the material cost may increase when contract higher price with supplier then the selling price will also follow to increase so it is very important to the production. Productive The job of the deportment is to manage, control the time to finish the product on time, control the cost of the production. They will subscribe guide line about the standard of product to let manufactory to follow, include following: quality, specifications, qu antity, deadline, method of using science.Creative Creative department’s staffs must have many creative ideas to help company design a new, useful and special product that can have good selling number. But their design still need keep company style and control the quality. Research & Development This department’s mainly job is collect data for research, basic research and applied research, then by the result to think about how to develop the products and fits to market. Front-stage department Sales The mainly job of sales department is make marketing department creates marketing strategy plan to operate.Also, the department staffs are selling products at retail store and answer customers inquire. They need to know all detail of the product that which in their response area. And they must have good communication and selling skills. Public relationship A good business image is rely on good public relationship department because it is a department that response to pro vide positive image to public, like send out declare when having any bad in that country or update the positive news to consumers, etc. Customer ServiceThe mainly work of the department is handle daily running of customer service, like receive customer order and follow up the order, and provide good service to customer, answer customer’s inquire or complaint. Security It’s a most important deportment of a company because it is related to safety problem. Their job is make sure all the staff and company’s safety, have temporary problem solving sills, for example, something have been stolen or company on fire, so they response to follow the timetable to make one’s rounds of inspection and general security’s job.Conclusion MUJI is one of the company that provide high quality service, and they are not only focus this way, they also focus on resource of Earth, environment, recycle problems and it’s store image of ‘sample style’ can at tract many different age group people to visit. But one of thing that MUJI need to improve is their Hong Kong MUJI website is too simple that not enough information to show consumers.

Ethics and Placebo Trials Essay

Placebo trials are experimental trials that involve the administration of a substance that does not really have any effect on the individual’s system. This means that it is a neutral trial that will have neither positive nor negative effects on the physiology of the person it is administered on. Whatever positive benefits may be derived out of placebo trials are merely therapeutic and may arise from the potency of the power of suggestion. These trials are most often used in randomized control trials in investigating the effectiveness of a specific treatment. (Miller and Brody, 3) However, with the rise of the use of such trials, there have been many more questions raised. Are these placebo control trials indeed necessary? What ethical issues are raised with the implementation of placebo trials? The debates regarding the ethicality of placebo trials in investigative research continue to rage across the scientific community. The discussion has become so complex that the sides taken regarding the matter have evolved to more than just â€Å"yes† or â€Å"no† to the question of placebo ethicality. There have been numerous aspects of placebo trials that have undergone the scrutiny of those directly involved with fields utilizing these trials. The main aim of this paper is to understand the obligations of medical practitioners who are employing placebo trials in their own scientific investigations of the effectiveness of various treatments. What ethical standards should these individuals, physicians and the like, take into consideration when conducting investigative researches with placebo trials? Glass and Waring The main problem with a physician’s utilization of placebo trials for investigative purposes is the fact that they are part of the profession that involves the assurance of optimal health for their patients. Some of the researchers and critics exploring the ethical holds on medical practitioners with regards to placebo trials have looked at it from a legal standpoint. Glass and Waring (582) indicate that they have foundâ€Å"no legal precedent allowing physicians to ‘opt out’ of their professional obligations because they are researchers in addition to being physicians†. It is emphasized that the physician must do all in his power in order to insure that the client receives all possible modes of treatment that would maintain or enhance his or her health. As a researcher, the physician is viewed as a fiduciary, a person delegated with power that will be used for the benefit of another person and who is held legally against the highest standards of conduct. The physician-researcher as a fiduciary, then, has a moral ascendancy over his or her patient-subject. (Glass and Waring, 578) This means that a placebo trial that would involve having the physician-researcher observe the null effect on the health of a patient-subject and at the same time have knowledge of the betterment of the health status of patient-subjects in the other experimental trials. (Glass and Waring 579) Thus physician’s are now ethically compromised and even legally liable for their utilization and continuation of the placebo trial. Knowing that there is a treatment that could improve the health of those in the placebo arm of the experiment but not applying that treatment on the participants in that arm indicates their sacrifice of the health of those participants for the scientific progress afforded by research data. The ethical responsibility of the physician-reseracher, therefore, is in the fact that clinical studies of treatment effectivity make use of participants who have been diagnosed with the specific medical condition hoped to be treated by the experiment’s procedure. Hawkins Hawkins (484) states that the true problem faced by physician-researchers is a moral one. The moral norms and societal dictates placed upon those in the medical profession involve the fact that they need to be able to give a sick person all the possible chances of being treated. However, Hawkins (484) points out that this moral responsibility is limited. She states clearly â€Å"researchers do not owe effective treatment to everyone around them. † (473) The obligations of a physician to his or her patient are enclosed within a given framework, that of the physician-patient relationship. In order for such a relationship to be established, the physician must come into agreement with the client that he or she will indeed act as one half of that relationship. The same agreement must be made on the part of the client. Although this agreement may not be explicit, it is nevertheless positively acknowledged by both parties. (Hawkins, 476) There is, according to Hawkins, no ethical dilemma in a physician-researcher’s use of placebo trials. Just because these researchers have had medical training and have taken a medical oath does not mean that they are always in the role of a physician. These are individuals that have many other different roles as fathers, mothers, non-practicing physicians, friends and the like. The role they take as a researcher, therefore, does not mean a continuation of their role as a physician. (Hawkins, 479) The obligations of an individual in the role of a researcher is separate from his or her role as a physician thus their obligation in placebo trials involves simple assurance that the participant will not be harmed by the procedure that will take place. Miller and Brody Some critics of placebo control trials state a weakness in therapeutic obligation of physician researchers as the main grounds of contestation of the ethical foundations of the said trials. Miller and Brody (8) state that even when based on the principles of clinical equipoise, an ethical basis of assigning participants in different experimental arms which involves disagreement among experts as to the effectiveness of either arm, therapeutic obligation is still a weak attack against the ethics of placebo trials. The individuals who knowingly participate in experiments with placebo arms are not exploited as long as no harm befalls them. Also, they are aware that they enter the experimental set-up as participants in a research and not as patients of the researchers who happen to also be physicians. (Miller and Brody, 5) Miller and Brody thus state that â€Å"placebo trials are not unethical just because they withhold proven effective treatment†. (6) It is thus seen that the responsibility and obligation of the researcher with regards to the ethicality of placebos is not in their therapeutic obligations as physicians. However, this does not mean that placebo trials are completely ethical. This also does not mean that researchers are devoid of ethical obligations to their participants assigned to placebo arms of the investigative experiments. The ethical obligation of the researcher in placebo trials is the same as that of researcher in any clinical trials. This involves the proper acquisition of informed consent from the participants. Also, researchers must be able to assure the fact that participants will not be exploited or put in harmful situations. Miller and Brody also insist that researchers must first establish that the investigation has scientific merit and that scientific merit is increased with the implementation of the placebo trial. (8) Analysis and Argument All three articles assessed above have merit and, at the same time, also have faults. Glass and Waring (582) stating that no legal precedents were found that indicated physicians were no longer tied to their professional obligations is faulty. In much the same way that a lawyer does not have to give counsel to every jaywalker he or she sees, the physician likewise does not have professional obligation over individual’s whose relationship to him is simply that which exists between researchers and participants. I also disagree with Hawkins’ statement that morality is what binds the physician thus the use of placebo trials is not unethical. What is ethics but a concept in the realm of morality? Yes, there are standards and regulations with regards to ethical conduct. However, as a whole, ethics is based on morality thus a moral problem is, in fact, an ethical problem. The middle ground taken by Miller and Brody also seems to be misled. A placebo trial is not equivalent to other clinical trials. It involves factors that are not present in other trials, such as the exposure of the participants to neutral treatment. In other clinical trials, there is still exposure to some form of treatment thus there is an effort to aid the participant. I believe, however, that physician-researcher’s obligations to the patient-participant, is limited solely to the relationship of researcher and participant. The role taken by the individual is not that of a physician but that of a researcher. The participants are also aware that they enter into the experiment not as patients but as participants. Although they are not given the chance to undergo possibly effective treatment, it is not the moral obligation of the researcher to insure that they do. Even if, for example, a person persists to smoke, I am not morally or ethically obligated to make sure that he or she stop. Placebo trials are valid research designs and should not be stopped simply because of a feeling that it is unfair to those who, in the first place, willingly submitted themselves to the experiment’s conditions. Works Cited Glass, Kathleen G. , and Waring, Duff. â€Å"The Physician/Investigator’s Obligation to Patients Participating in Research: The Case of Placebo Controlled Trials. † The Journal of Law, Medicine & Ethics 33 (2005): 575-585 Hawkins, Jennifer S. â€Å"Justice and Placebo Controls. † Social Theory and Practice 32 (2006): 467- 496. Miller, Franklin G. , and Brody, Howard. â€Å"What Makes Placebo-controlled Trials Unethical? † The American Journal of Bioethics 2(2002): 3-9

Academic Goals

It’s opening night of â€Å"17 Again† starring Zac Effron, who is every teenage girl’s dream boyfriend. Do I study for my big Spanish exam or go out with my friends to see Zac Effron? When I have a big choice involving my social life and my academic career, I pick the less appealing choice: stay home in the office and study. Freshman year my dad told something that will always stick with me: â€Å"high school goes by very fast. Enjoy it while it lasts. Before you know it, you will be applying for college, then jobs.† Don’t tell my dad, but he was right.High school went by so fast. I feel like yesterday I was losing sleep about what I was going to wear for the first day of freshman year.I have been involved in competitive ski racing for seven years. Being so competitive results in traveling and missing school, I have been very good with getting my homework in advance and getting it done on the car ride to Michigan, Colorado, or wherever the race take s me that weekend. My goal is to excel in school so I can be prepared for a job in the medical profession. In college, I hope to learn more about radiology and someday have a profession in the radiology field. Graduating from college would allow me to share my talents with the world and help people.Even though Zac Effron will never be my boyfriend, â€Å"17 Again† will come out on DVD. My future depends on my academic career. Whether it is my teenage boy fantasy or a weekend of ski racing, school comes first. I will always have my parents’ advice, love and support to thank for that.

Methods Essay Example | Topics and Well Written Essays - 250 words - 2

Methods - Essay Example exist across various dress codes, the starting point shall be doing the comparison through the analysis of the dress worn by the women and utilise them as the key codes. Doing so shall help in dealing with the privacy requirements. Bodgan and Biklen (1998) evaluate the importance availed by secondary research. The extraction of vital sections from different studies and putting them in a linear timeline to determine the changes that have occurred will set a wholesome picture of the historical linkage that has developed through past studies. Hence, specialized encyclopaedias or dictionaries, specific scholarly articles, and dissertations shall be used. The purpose of this case study is for the research. The reason why this case study was chosen is due to the new institutions such as Princess Nora University, which is my case study. It was chosen because of the style of the building observed during visits. From what has been observed in photographs, the university building is modern and huge. Its style is not Arabic but self-consciously modern. As per my assessment, the architecture version that was assumed to have been used, does not fit the work done to have the building. At the time of building it, it could have been built to show richness, ambition as it is the biggest built in the world during the last 15 years. Hence, there is positivity that it was built for women. All the things that were obtained were constructive; however, looking at it now after it has had a generation gone through it, I assume it happened too fast. The assumption that because it was a Western model, then it meant that it had to have 100 % Western archit ecture was incorrect. As a result, the incorrectness is part of the learning process especially through experiences. Nevertheless, there will be analysis and references to other universities in Riyadh. The reason is because there are parallel situations. In addition, there is difficulty in collecting the data from place to place and the

Managerial Accounting Practices Essay Example | Topics and Well Written Essays - 500 words

Managerial Accounting Practices - Essay Example These stakeholders include employees, management and equity holders. â€Å"The process of identification, measurement, accumulation, analysis, preparation, interpretation and communication of information used by management to plan, evaluate and control within an entity and to assure appropriate use of and accountability for its resources (wikipedia, 2007)†. The scope of studies done by management accountants enable them to serve their organizations in vast variety of tasks and role and they have the ability to assume different roles in different circumstances due to their great flexibility in changing their orientation as per required. Management accountants provides helps organizations by performing all the budgeting and planning function for their organizations working on the basic information that they gather from different departments and different business processes. Managerial accounting helps organization in safeguarding their resources since they take into account all the variances that occur in a particular period and the exactly pinpoint the place where these variances occur. This helps management to take counter action of these losses of assets. This greatly reduced the cost for an organization. Managerial accountants help organization to use their resources in the most optimal fashion. They do so by performing the JIT procedures and methods to ensure that only the minimum amount of inventory load is borne by organizations and departments receive materials and goods only when needed. This reduces burden in the form of reduced handling and storage cost of inventory. Management accountant helps financial accountants in preparing financial reports for external stakeholders such as stockholders, auditors and government officials. They also prepare management reports for different levels of management depending on their requirement. These reports help departments analyze their performance during the past period and enable them to reorganize and

Environmental Problems and Role of International, European Community, Essay

Environmental Problems and Role of International, European Community, and Domestic Laws for Environment Protection - Essay Example The paper tells that today, it is an era of various environmental issues that have emerged in our society because of the technological advancement, man has made for ease and comfort. There are numerous environmental problems, which have become a part of our world today causing other hazardous situation for the people living in the society. Environmental laws have been proposed by the concerned authorities to address the problem in most efficient manner. Problems relate to environment are not only confined to local regions, but this problem has reached up to global level adding complexities in daily routine of people and imposing further health related issues at other side. Environmentalists and experts from all over the world have considered it an important issue that could create more problems for all living organisms. They have suggested various suitable methods and strategic tools to deal with the problems of environment without increasing risk factors for any other problem. Conce rned professionals have made environmental laws, comprise of crucial interlocking figures in the form of treaties, rules, conventions, and other statutes that organized and maintain a bond between people and the natural atmosphere, where they live. All environmental issues have resulted from human activities and inventions. At one side, there are several problems related to environment, but the core issue is termed as pollution, an undesirable and intolerable situation around living environment, which gives birth to various other problems in the society by polluting air, water, and land. 1. Apart, from pollution other environmental issues involve the challenges of saving plants, animals and countless natural resources along with specific areas of human life from hazardous influences of those conditions that are responsible for destroying and eroding living and non-living both components of the world2. Other than human activities, climate change in the form of global warming is anoth er major factor that contributes to cause many environmental changes in an inverse direction. But, the changes in earth`s climate is also a result of human inventions and use of technology, made to create fastest production of goods, communication and travelling. For instance, burning of fossil fuels, woods, and elimination of greenhouse gases from industries are influencing our environment dangerously3. The elimination of these toxic gases in the air is polluting our surroundings and making it difficult for every living organism to breathe in fresh air from the environment containing mixtures of many gases, which are dangerous for human`s skin, brain and heart4. Maintaining life of animals and plants and other precious creatures of the world is another vital concern of environmental problem. It is mainly because changes in earth`s temperature and polluting of air present in the atmosphere are not the only matters related to environmental issues, but the forests and marine life is a lso suffering equally5. Researchers have found that global warming is resulting in increasing sea level and its temperature as well, which cause death to many tiny marine animals and plants present on the upper surface of the sea level. In addition, man is consuming trees and plants to burn wood and manufacture required products along with the preparation of other goods as well such as, rubber, glue, medicines, food, and many more6. In this way, methods of deforestation are contributing to remove those natural sources that purify our environment by

Law should banned adverting which has high calorie foods for children Research Paper

Law should banned adverting which has high calorie foods for children that affect them negative on their health and behavior - Research Paper Example This reduction in physical activity together with consumption of a high calorie diet has resulted in obesity among children. Obesity has, therefore, become a major public health issue. In his book chapter, Killgore (2010) has examined the human brain to study its functioning behind human desires of hunger. The study found out that human perception played a vital role in stimulating moods that trigger hunger and craving for high calorie food. Various sections of the brain are involved with different sensations, for example, perception of high calorie food consumption was found to be related with medial orbitofrontal and posterior insular cortex (Killgore, 2010). Advertising is one social and cultural discourse which has the ability to manipulate human perceptions. In fact, advertising often uses deceptive messaging in order to appeal to its target audiences which mainly include consumers (Shimp and Andrews, 2013). Advertising of high calorie, unhealthy foods is an example where consum er perceptions of such eatables are manipulated by masking the potentially harmful side of the product to generate sales. Since childhood obesity is a growing problem among children, laws should ban advertising of high calorie foods. The psychology of perception lends itself to deceptive advertising and marketing (Kimmel, 2013). Arguments regarding marketing have often proposed that it involves psychological manipulation of the human perception that alters the image of a product. This is also true for the advertising of unhealthy, high calorie foods that are often shown in a way that spurs a desire for hunger and initiates a craving for the food. Such attempts are aimed at deceiving the target consumers into overlooking the unhealthy side of products, such as deep fried food items, crisps, chocolates, sweets, nuts and other junk foods. Instead, consumers are lured by showing graphically stimulating images of ingredients and food

Renovation of Bathroom of Syracuse University Residence Hall (Dat Article

Renovation of Bathroom of Syracuse University Residence Hall (Dat Hall) - Article Example Importantly of the three viable options and the three budgeting conclusions, investigations revealed that each of the viable options will not require significant pipeline changes in the plumbing system, thus reducing costs. Option one will give freshmen the opportunity to have some privacy while showering or using the facility. Option two would not be costly as option one but will still give the bathrooms modernized feel students are used to in everyday life. The last option focuses on the student’s complaints about broken showers and old tiles. This report recommends that Day Hall renovates using option two as it will give the bathrooms a modernized feel, besides installments can be completed through SU staff reducing cost. For the purpose of providing a more comfortable residence experience for incoming freshmen, the communal bathrooms in day hall are fairly old and raise concerns over privacy and cleanliness issues amongst students currently living in the dorm. Amongst the issues for improvements, privacy ranks as of greatest importance, including sinks, showers, and toilets that are very close together. The bathrooms are very open and lack the privacy many students would like when moving to college. Therefore, to provide more personal space, renovations or separation of the toilets, showers, and sinks in the bathroom area can accommodate new and old students satisfactorily. To renovate the Day Hall’s facilities will add comfortability to the student’s need for usage, besides eliminating the health risks that may arise as a result. The primary concern of this feasibility study is the cost, duration of downtime, and the availability of SU staff.  

The Aesthetic Images and Wonderful Meaning of ''In Praise of a Snail's Essay

The Aesthetic Images and Wonderful Meaning of ''In Praise of a Snail's pace'' - Essay Example Goodman connects with her audience through using aesthetic images and wonderful meanings as well as rhetorical devices. In order to displaw her unhappiness with today’t busy society, Goodman uses aesthetic imagery and wonderful meaningl. She offers, â€Å"There are rituals you cannot speed up without destroying them† (Goodman, A21). This tells of her sadness that anyone would think to send an emaid to a grievind widow. Through this, she sows a new thought in hee readerss minds. This is that any methoe of cold communication, â€Å"continuous partial attention† (Goodman, A21), about such an important issue would by damagind. She believes that it would not be helpful tn makg the widow feel better. Her statement about â€Å"hyperactive technology† (Goodman, A21) once again gives hee readers an image of negativity about n lifeless object. She clearly gets her point across about the dangers of e-communication with this imagery. To better reach her audience, Goodma uses rhetorical device, or which the greatest is the simile  sShe does this when she compares - condolence e-mail to â€Å"serving Thanksgiving dinner at a fast-food restaurant† (Goodman, A21). â€Å"These are rituals you cannot speed up† (Goodman, A21). The reader knows that is would be terribld to share an important dinner in such a place. She also attempt, to gaig sympathy from hee readero through the uss of slanting efforts to show her negative views about the subject. This is carried oue through thy use og quotes from Linda Stone that support her goals. Goodman also seems upbeat about possible improvements in society. â€Å"People are searching for ways to slow down and listen up† (Goodman, A21). This is a positive sign than people may be relying less and less on e-communication. When she surmises that people neet more attention these days, she is emphasizing that there is a deep need for closeness in society. By com paring attention to an

Key Transformation for Deckers Outoor Corporation Research Paper

Key Transformation for Deckers Outoor Corporation - Research Paper Example Therefore, this assignment utilizes the Burke-Litwin Causal Model in discussing how these factors integrate with each other in Deckers Outdoor Corporation (DOC). It is necessary to note that all factors are critical when the enhancement of performance of an organization is the key point (Burke & Litwin, 1992). According to the model, structure refers to an arrangement of functions, responsibilities of those working in an organization, those authorities represented in the organization, as well as communication that assist the organization to attain it goals and strategy. Identification of DOC structure will aid in comprehending the variables highlighted above. Deckers utilize a decentralized structure for its management. In this method of management, the top management delegates the key responsibilities of the organization to the middle managers, who in turn direct the workforce on what they ought to do. It is, therefore, evident that the top management spends much of their time in de veloping useful ideas that would propel the company to attain success (Burke & Litwin, 1992). At Deckers, the application of the decentralization principle has significantly assisted it in various ways. As this structure allows the employees involvement in decision making for the organization, it makes them feel empowered unlike in a centralized management system. These employees attain satisfaction after seeing their ideas being implemented for the growth of the organization. Moreover, decentralization relieves the owner of DOC from pressures that emanate from managing the operations of an organization solely. After the delegation of such duties to other individuals in the organization, the owner of DOC spends adequate time in devising strategies to utilize in the expansion of the business (Burke & Litwin, 1992). Such a principle permits him to have unlimited time to meet those clients known to donate drastically to the intensification of the organization’s activities. At De ckers, communication is vital for its success. This is because communication is a vital constituent for the development of such an organization. According to sources, Deckers has implemented a flexible communication program to enhance understanding for every worker in the organization. For instance, at the quarter end of the organization’s calendar, the CEO meets with all employees in the corporate office in order to discuss issues of significance to both the company, as well as the individuals. They refer this meeting as all hands meeting, where they discuss a wide variety of topics such as salary increments, compensations along with any changes that the company would find it convenient to implement. It is thus clear that the overall structure of DOC plays a crucial part towards its growth. The other transactional variable described by the model concerns with the tasks and skills held by an individual. Therefore, this part of the assignment aims to understand the task perfor med by Deckers’ employees, along with their skills. According to sources, Deckers is a footwear manufacturer located in several states of America. The most current information reveals that Deckers manufactures six dissimilar brands of footwear. The increase in the products provided by Deckers allows it to employ an approximated 1900 staff across the states. Recruitment of a large proportion of staff in the organization attracts different skills, and this enhances the organization’

Advertising media industry Essay Example for Free

Advertising media industry Essay I am student in a work placement agency called STG Media Corporation, a company which dedicates their mission and vision in providing accountable advertising solutions. In my 7 week placement here in the corporation, I learned a lot and discovered that nothing beats on-hand experience in working. Week One (provide date) It was a week of anticipation, stress and learning. How does one person deal with work placement? The first day was dedicated with meeting the executive staff, the working staff, and introduction to what the company is. STG Media Corp. is an interesting work placement agency. I learned about the company through one of my friends and I thought that working for a media company will be so great; little did I know that it is a lot difficult. The first thing that came up in my mind when STG Media Corp. was mentioned is that it is just an advertising company. But it is different. The company details their service in the concept of accountable advertising, in which they refine print advertising media in context of the 21st century need. As a communication student, this was beginning to worry me. After the primary day of introduction, I get to know more about the company and the thought that it is not the conventional type of advertising agency made me overwhelmed with the job and the condition in the work place. This week, I was designated to the Print Media Research, print Media Planning and Market Analysis of one of the company’s client. The company of a branded sports drink is asking STG Media Corp. to help them with the advertising promotion in one of the new products they will launch in about 5 months time. The first thing I did was to interview the sports drink company representative about the nature of their company. I went to their office was so anxious to do the interview that I forgot to bring my recorder, which is considered as one of the great mistakes before doing an interview, coming unprepared. But the good thing is, I did the interview well. I was given the set questions of STG Media Corp., questions that are required to be asked to the client, and throughout the interview, I inserted some of the questions I thought myself to be able to get a good amount of fact for the company. As inexperienced as I am in working for the company, one of the greatest skill I learned is to communicate effectively and luckily I am able to do that with this interview. During the week, one of the great challenges I faced was inputting the vital information of the company’s client to their database called the Print Media Buying System. The PMBS which is the company’s own database generates detailed market research, analysis reports accounting for all aspects such as demographic information, buying trends and other print media recommendations. I really asked for help this time as since I was not acquainted with the kind of technology they used in the particular system. But later I got the hang of it and was commended for a job well done in collecting information from the client. Week 2 (provide date) Before the work placement began, I was told that I will be working full time in one of the company’s venture with a famous sports drink brand. I thought that would be easy since I don’t have to do all the other work, but the challenged I soon found out during the second week is that the process of STG Media Corp. as an advertising consultant is a process to which many steps are taken. This week I am part of the Creative Team designated by the company to help the sports drink brand. Although I must be clear that I was just a part of the team, doing menial job that the professionals are tasked to do. I learned one great thing about the print media industry, 75% of advertisement fail because of weak creative and non-compelling ad copy. It’s true that one of the strengths of a great brand is not just with its quality, but through rigorous and effective advertising that they create. Before working here, I thought that companies only advertise for the sake of advertising, but companies do take this strategy very seriously. On the third day of this week, I was asked to look at one print ad for five seconds during one of the meetings of the Creative Team. They asked me questions rigorously, whether it be based on the appearance or the content. I answered them frankly and mention the things that I would personally think about the ad if I was just a normal consumer looking at the advertisement. Several times, the Team will press and argue their points with me, but all was attributed to presenting a better advertisement for the client. During this week, as unprofessional to assume the role of being a advertiser consultant, I was placed in the position of the consumer, the Team’s viewpoint on the things they realize about the brand and how they can effectively approach working for the client. I really felt like my ideas were respected and included to the Creative Team’s analysis of the product. This week, I also was comfortable with the workplace. I am familiar with the different employees and get to have small talks with them through several breaks. Its interesting how some of them had assumed I am part of the Creative Team when in fact; I am just a student on work placement.

Social responsibility Essay Example for Free

Social responsibility Essay The utilitarian view requires that the focus should be on the effects of the decision/action, such as effects in the form of benefit or costs. Aside from considering benefits and costs, this view also considers the number of people affected. In essence, a decision/action that benefits more people is generally viewed as more favorable. This view is limited because the definition of such benefit/cost can be flexible, based on the person’s perspective and the context. The moral rights rule puts emphasis on the individual rights. For example, this rule requires that the decision/action should lead to the maximum protection of these rights, as much as possible. For example, a decision/action that provides greater protection for the privacy rights of employees is considered more favorable in this model. However, note that the rights of stakeholders are to be considered, inclusive of employees and investors within the context of the organization. This rule is limited because it does not guide the decision-maker regarding which rights should be prioritized. The legal rule, on the other hand, puts focus mainly on the application of suitable conventional standards as well as laws based on the legal system. For instance, this rule indicates that the established laws should be used as basis for making the most appropriate decisions. A decision that upholds the law is considered favorable in this ethical perspective. However, it might be difficult to actually identify the most suitable rule. In the integrative social contracts rule, it is indicated that there must be proper consideration for the context, and the dependence of the appropriateness of ethical actions based on such context. Different contexts need to different ethical considerations even when facing the same or similar dilemma. This ethical view is limited because it does not properly provide a consistent basis for ethical decision-making. Personal Perspective The model that I consider as close to my ethical perspective is the utilitarian rule. I consider this perspective as easily applicable in many situations. For instance, it requires identification of the affected people/parties, as well as the identification of the benefits and costs that might occur as a result of the decisions/options at hand. I also view as a utilitarian perspective as close to my personal ethical perspective because I believe that it is important to consider all of the affected parties, and that every individual involved in the situation should come. In essence, this ethical model tries to distribute the consideration for benefits/costs to the individuals in a situation, rather than grouping them and prioritizing/evaluating them for group. In this way, there is better consideration for the weight of the number of people affected. This is in contrast to the moral rights rule, for instance, which considers groups of stakeholders and their rights within the context of the business organization. My core beliefs include that every person is significant. This means that even seemingly small individuals compared to highly powerful stakeholder groups should also matter. This is one of the reasons why I considered a utilitarian perspective as the module that is close to my personal ethical view. I also have the value of considering the diversity in the perspectives and interests of people. In this regard, in applying the utilitarian model, I usually think about what these interests and perspectives might be, so that I would be more accurate in evaluating the potential benefits/costs that might affect the people in this situation of the ethical dilemma. Thus, because I put value on diversity of interests and the significance of every individual, I believe that the utilitarian model is more acceptable and is highly aligned to my view. Ethical Dilemma Recognition and Analysis. An ethical dilemma is a situation in which the available options present significant advantages/benefits as well as disadvantages/costs. This means that it appears that none of the options actually stands out in terms of the benefits that can be achieved, because each of the options has notable costs. Thus, the ethical dilemma requires that the decision-makers should evaluate the weight and significance of the benefits and costs of these options. An ethical dilemma that I encountered in the past was with regard to the decision on which project to take for a term paper. This project was group-based. As the team leader, I needed to make the final decision on which specific topic to take. I viewed my input as the most favorable, although some of the inputs from the team members were actually also interesting. This was a dilemma because choosing my suggestion could help in maximizing the score that we could get from the project, but it could jeopardize teamwork. On the other hand, choosing to make the team members make the ultimate decision could lead to a slower process and conflicts among the team members. In terms of the utilitarian framework, the benefits would be in terms of how the ultimate decision could affect all the members. There must be consideration for the number of members affected, as well as the benefits/disadvantage. Ultimately, in using the utilitarian perspective in this ethical dilemma, I decided that it was necessary to let the group decided so that their interests could be more effectively considered. In this way, the decision actually resulted in a favorable score for the group, even though we experienced some challenges initially. The implications of this decision were that it benefited more members of the group, because they were satisfied in terms of greater involvement in the decision. It was limited because it did not properly consider the conventional rules on which topics to pursue. Ethical Leadership and Corporate Social Responsibility Ethical leadership is of critical significance in any business organization. This is so because the actions of a leader can lead or mislead the entire organization. In this regard, in ensuring that the decisions and actions of the leader remain ethical all the time, the organization can expect that the activities of subordinates would also be as ethical as possible. Basically, a higher level of effectiveness in applying ethical principles in leadership should lead to a higher probability of ethical conduct among all the other members of the organization. I view corporate social responsibility as necessary and important, not just for the stakeholders, but also for the business organization. This is so because I believe that the business organization is a citizen of society. Instead of just considering it as a mechanism for generating profits, I view the business organization as part of society. The improvement in the contributions of the business organization to the development of society should lead to an improvement in society as well as the improvement in the opportunities for the business. I believe that organizations should be deeply involved in social responsibility, as much as they are resources and realistic contexts would allow. I understand that business organizations have limitations in terms of their resources. However, these business organizations should also review social responsibility as opportunities for them to improve the society in the market in general. An improvement in the market should lead to better business opportunities later on. Moreover, better contributions in the social responsibility efforts of the business organization should help in improving corporate image as well as the relationships of the organization with stakeholders, especially community members and customers, among other stakeholder groups.

Singlish As A Language In Singapore

Singlish As A Language In Singapore To begin, we need to establish the difference between English and Singlish. English in this essay refers to standard international English that is used by native speakers of English and bilingual users of English for cross-cultural communication. (McKay 2002:132) It is the language formally used in public administration, law and education in Singapore. On the other hand, Singlish refers to Singapore Colloquial English, which is used by many Singaporeans. It is fused with the terms and intonations with the native mother tongues such as Bahasa Malayu, Chinese, Hokkien, Cantonese and Tamil. Singlish can be spoken both by people who do not have a good grasp of English, as well as those who have a strong command of international standard English. Firstly, Singaporeans understand the need for proper English for economical purposes. In the increasingly globalised and interconnected world, the government realizes the need to be able to communicate fluently with others not from Singapore. Singapore is an economically prominent city and does much of its trade with other countries, America being the second largest consumer of Singaporean exports after China. (Statistics Singapore: Ministry of Trade and industry, 2008) The economic situation of Singapore requires the people to be fluent in English so as to be able to communicate well with foreigners who are doing business with them. As such, the government has put in place measures to ensure that Singaporeans are able to speak English fluently. The first language of the Singaporean education system is English and very recently, in September 2009, the Education Minister Ng Eng Hen mentioned in his ministrys work plan seminar that raising the standard of English of students will be a main goal for schools in the coming years. He indicated that they would realize this by allowing students to speak up more often in class. Another government measure to raise help Singaporeans speak proper English is the initiation of the Speak Good English Movement that started in 2000 and is still in effect. The then deputy Prime Minister Lee Hsien Loong spoke at the launch of the Speak Good English Movement 2001, and voicing that there is a need for Singapore to grow into an attractive economic hub for foreign companies and foreign talent. Through out his speech, DPM Lee Hsien Loong constantly draws the link between Singapore being an economic center and the need for Singaporeans to be fluent in English. From these examples, we can see that th e government in Singapore recognizes the need for English and thereby initiates practices in education and public campaigns to increase the use of English in Singapore. I personally feel that greater emphasis on standard English in the Singaporean education system is in the right direction. I had previously tried relief teaching at a neighborhood school for a few months. On many occasions, I had the opportunity to read the English essays of the students and was rather unsettled by the fact that the students could not express themselves clearly in proper English. Many times, it was apparent that they used the sentence structure of mandarin and translated it to their written English. On many occasions, I find that the students are unable to switch between the use of standard English and Singlish, even when speaking. If they continue to use English and Singlish interchangeably, there is no doubt that people from other countries would not be able to understand them. Due to this, I agree that there is a need to raise the standard of English in Singapore. The government is not the only party who is aware of the need for proper English. Many Singaporeans are aware of this as well, especially when it comes to representing Singapore to the global world. This is clearly exemplified in the recent controversy over Miss Singapore World beauty queen, Ris Low. A local news channel, Razor TV, interviewed Low and it was revealed that her standard of spoken English was not up to the standards of many Singaporeans. Viewers were appalled that she was chosen to represent Singapore despite her low standard of spoken English. Soon after, it was made known that she was charged for credit card fraud. Nonetheless, there were many requests by the public who wrote in to the Straits Times forum, as well as other online forums, to oppose her being chosen as Miss Singapore World even before her credit card fraud case was publicized. This shows that Singaporeans understand the need to speak proper English when portraying Singapore to other countries. Together with their call for the usage of proper English in Singapore, government figures have also expressed concern over the use if Singlish in Singapore. In the opening speech at the launch of the Speak Good English Movement 2000 by Prime Minister Goh Chok Tong, he expressed concern over Singlish, instead of English, becoming Singapores common language. He maintained that if Singaporeans continue to use Singlish, something he referred to as a corrupted form of English not understood by others, we would lose our competitiveness in the economy. He also mentioned, if they (young Singaporeans) speak Singlish when they can speak good English, they are doing a disservice to Singapore. DPM Lee Hsien Loong highlighted a similar concern regarding this issue in his speech the following year. DPM Lee stated that on top of having more people speaking English, it is equally, if not more important to get Singaporeans to speak good, standard English à ¢Ã¢â€š ¬Ã‚ ¦ rather than Singlish, a local dialect unique to Singapore. He added that if we want to reinforce our identity as Singaporeans, we should choose something other than Singlish. Through this, we can see that together with their call for proper English, DPM Lee and PM Goh were also calling for a reduced usage of Singlish. Although I agree with the implementations in educational policies and public campaigns for the usage of proper English due to the need for economic competitiveness, I think that Singlish has a role to play in Singaporean Society. Singlish is unique to Singapore as it is a direct result of the interactions between people of different races and native tongues and is part of the national identity because people are connected to the language and to each other when they use it. Language is fundamentally a tool for us to communicate with one another and Singlish enables Singaporeans to do this effectively among ourselves. In fact, Singlish came about precisely to perform this function. Singapore, before and during the colonial times, already had a wide variety of people from different native tongues working here. Due to its situation as a port along the naval Spice Route, there were many emigrants from the region, such as southern Chinese and Indian laborers. Coupled with the indigenous Malay speaking population, this made Singapore a place with diverse language background. English was introduced when the British colonists used English as the medium for administration. Soon after independence in 1965, the government made English that main medium of education in Singapore. (Low, Brown, 2005, 20) Gradually, English came to be localized with terms from the native tongues of the people in Singapore. Malay, Mandarin and its dialects, and Tamil words were incorpor ated into this local version of English. This is especially so for words which seem to have no direct English equivalent, such as kiasu, blanjah or shiok. Singlish also often takes on the syntax of Chinese and Malay. (Wee, 2009, 56-59) It is seen that the Singaporean version of English, or Singlish, has come about as a result of the interactions between the different cultures and languages here and this mix is not observed anywhere else in the world. Wee (2009, 63-66) states that the formation of Singlish was not from a committee who sat down and discussed the structure, grammar and vocabulary of Singlish. Rather, Singlish was a natural result of the people from different native tongues and cultures in Singapore, communicating and interacting with one another. It is precisely because of the fact that Singlish is a cultural product that came about naturally from Singaporeans that makes it relevant to Singaporean society. While English can be used by everyone in Singapore and allow them to communicate with one another effectively, Singlish has an added quality to it. It allows Singlish speakers to feel a sense of connection to and through the language because Singlish is localized and English does not possess this trait. From my personal experience as a student in Singapore, it is apparent that my teachers try to use proper English during lessons where it is in a formal setting. As a student, I would answer and pose questions to my teachers in standard English. However, I would use Singlish when conversing with my friends because it is an informal setting. In fact, sometimes when we hear someone speaking in proper English in an informal setting, my friends would comment that that person was pretentious and that there was no need to use proper English among friends. In another experience, where I went for an inter- secondary school leadership camp, we were put in groups with students from other schools and backgrounds. During the first group discussion session, I had taken to speaking in standard English because I had thought that it would be more appropriate. However, I realized that some of my group mates were not responsive so I decided to switch to Singlish, hoping that they would open up and contribute more. As I had hoped, they immediately started to speak up more during the discussion. In the following group discussion sessions, I realized that when the facilitator posed a question in standard English, my group mates did not seem forthcoming with their thoughts, but once someone contributed to the discussion in Singlish, they would speak up more and subsequent contributions were in Singlish. Perhaps they initially didnt contribute because they had trouble understand that question or topic of discussion. However, I do not think that they had any trouble grasping what was being asked or discussed. Rather, they started to open up because Singlish provided us the opportunity t o establish a bond with each other. Although simple, these examples show us that Singlish connects Singaporeans together through a common colloquial language in which we are comfortable in expressing our thoughts. Singlish is also used in the media in Singapore to give it an authentic sense of being Singaporean. Singaporean sitcoms like Phua Chu Kang Pte Ltd, My Sassy Neighbor, Police and Thief, Under One Roof and Growing Up are seen as portraying the lives of Singaporeans and the characters in these shows speak in Singlish. Local films like I Not Stupid, Money No Enough and Just Follow Law had actors speaking in Singlish throughout the film. Even their titles are in Singlish. Musicals like Beauty World, Dim Sum Dollies and $ing Dollar incorporate Singlish as well. In fact, Beauty World was originally a play and it is seen as one of the more successful creative literature locally and has been produced into a musical a few times. It is about a girl called Ivy from Malaysia who comes to Singapore to find the true identity of her father. Her boyfriend, Frankie, accompanies her to Singapore as well. As noted by Low and Brown, both Ivy and Frankie speak in standard English throughout the show while the other Singaporean characters speak in Singlish (Low, Brown, 2005, p. 181). This amplifies how the use of English and Singlish by different characters help identify their nationalities in the show. These shows target the local audience and as a result, include the Singlish language to depict an authentic local portrayal. The Singapore tourism Board portrays Singapore as Uniquely Singapore and a common question asked is whether Singapore has anything to call their own. Singlish is definitely something that is uniquely Singaporean. A poll by NUS Students Political Association done on 750 undergrads revealed that Singlish was considered most Singaporean with 75.3% of the votes (Leo, 2005). Similarly, in a recent Political Science forum, the topic of debate was whether Singapore had a national identity. Singlish came up quite often because many forum participants recognized people who speak Singlish as being Singaporean. Whenever I visited Malaysia, my sister and I would even play a game where we would try to distinguish if a person was Malaysian or Singaporean simply by the way they spoke. Despite the fact that Manglish (Malaysian English) and Singlish are somewhat similar, we were still able to find something distinctive and unique in the way that Singaporeans speak. In this sense, Singlish can be said to be part of Singapores national identity because it differentiates us from people of other places and nations. In conclusion, I do agree that there is a need for Singaporeans to be fluent in standard English so as to be competitive in the global world and raising the standard of English is indeed the right course of action by the Singaporean government. However, I do not think that Singlish should be excluded from being used in Singapore. Not only does it transcend people of different racial identities in Singapore, it allows people to feel a sense of connection to the language itself, which English does not offer. Singlish is part of the nation identity because people are connected to the language and to each other when they use it.

Hispanic Girls Growing up on the Border Essay -- Essays Papers

Hispanic Girls Growing up on the Border The Southwest United States is an area of great diversity. It is located on the border between the US and Mexico. In this region there are four main ethnicities represented: Hispanics, African Americans, Anglo Americans, and Native Americans. These groups interact daily working in the same offices and going to school together. Youth of each ethnicity face risks as they grow up. By focusing on the Hispanic adolescent girl the extent of the possible risks to one ethnicity can be explored. These risks will include motivation at school, the risk of dropping out of school, the at-risk classification, which includes gang involvement, and teen pregnancy. The results of studies focused on the risks to Hispanic girls will be compared to an interview with a Hispanic girl living in Tucson, Arizona and what she feels the actual risks are. Through the comparison a full view of the risks to adolescent Hispanic girls growing up in the border region will be seen. At-Risk girls is a term used over and over in order to describe girls that may be predisposed to problems such as dropping out of school or joining gangs. Girls classified as at risk share many of the same characteristics. Not having English as a native language is one of the risk factors attributed to the at risk girl classification. For first and, often, second generation Hispanics the language barrier is a problem leading to poor economic standing and poor education. In the border region this problem is evident in some schools since they may "consist primarily of Mexican American students, most of whom are considered at-risk based on language barriers, economic disadvantages, and poor family education"(Sonne... ...erimental Education 62.1 (1993): 60-71. Granleese, Jaqueline & Joseph, Stephen. "Self-Perception Profile of Adolescent Girls at a Single-Sex and Mixed Sex School." Journal of Genetic Psychology 154.4 (1993): 525-530. Jones, Randall M. & Lauver, Philip J. "Factors Associated With Perceived Career Options in American Indian, White, and Hispanic Rural High School Students." Journal of Counseling Psychology 38.2 (1991): 159-166. Menchaca, Velma D. "Achievement Motivation in Mexican-American Eighth Grade Students." Psychological Reports 72.3 (1993): 971-978. Osborne, Jason W. "Race and Academic Disidentification." Journal of Educational Psychology 89.4 (1997): 728-735. Sonnenblick, Melissa D. "The GALLS Club: Promoting Belonging Among At-Risk Adolescent Girls." The School Counselor 44 (1997): 243-245. Smith, Josie. Personal interview. 24 Mar. 1999.

My Philosophy of Education :: Philosophy on Teaching Teachers Essays

My Philosophy of Education My philosophy of teaching is based on theories or ideas of philosophers and psychologists such as the Sophists, Plato/Socrates, Functionalists, Rousseau, Experimentalists, and Piaget as well as others. I will discuss my views on the nature of humans, the nature of knowledge, the purpose of education, the method in which I intend to conduct my classroom, the importance of library media in schools, as well as my plans of professional development. The nature of humans is a combination of both heredity and environment. Everyone has the ability to learn to some degree (Sophists). Piaget’s stages of cognitive development are to be considered when selecting materials for students of respective age groups. However, there are exceptions to the age ranges provided in Piaget’s stages. The Functionalists’ idea of one’s own choices, efforts, and merits directly effecting one’s success is good, but I feel other factors such as economic conditions, contribute to the outcome. As for the nature of knowledge, it is both relative and absolute. Knowledge is relative because views change, for example the concept that the Earth was the center of the universe was believed as fact at a particular time, but was disproved later. Mathematics is an example of absolute knowledge, because anytime you add the same numbers the answer is the same. I feel the purpose of education is to improve society by helping every individual reach his or her potential. I believe that every child is capable of success. As a teacher it will be my responsibility to find ways to help each child in my class achieve his or her greatest potential. I want to encourage my students, and instill a feeling of accomplishment and self-satisfaction. I hope my students will realize the untapped possibility of human potential. In my classroom, my teaching method will consist of hands-on activities, as I feel from personal experience that this is the most effective way to learn. I also know from personal experience that learning must be applicable to real life, so I intend show as much as possible the relationships between lessons and life. Some lecture will be required, but I intend to keep lecturing minimal and use the Socratic method of questioning. Discipline is essential in the classroom and in life. Discipline starts with rules, which should be reflective of the students’ input as well as any necessary regulations not covered by the students.

Nicholas Ferrar :: essays research papers fc

Nicholas Ferrar was assumed to be born in 1592. I have found that his most probable birth date was in February of 1593. This is due to the usual calendar confusion: England was not at that time using the new calendar adopted in October 1582. It was 1593 according to our modern calendar, but at the time the new year in England began on the following March 25th. Nicholas Ferrar was one of the more interesting figures in English history. His family was quite wealthy and were heavily involved in the Virginia Company, which had a Royal Charter for the plantation of Virginia. People like Sir Walter Raleigh were often visitors to the family home in London. Ferrars’ niece was named Virginia, the first known use of this name. Ferrar studied at Cambridge and would have gone further with his studies but the damp air of the fens was bad for his health and he traveled to Europe, spending time in the warmer climate of Italy. On his return to England he found his family had fared badly. His brother John had become over extended financially and the Virginia Company was in danger of loosing its charter. Nicholas dedicated himself to saving the family fortune and was successful. He served for a short time as Member of Parliament, where he tried to promote the cause for the Virginia Company. His efforts were in vain for the company lost their charter anyway. Nicholas is given credit for founding a Christian community called the English Protestant Nunnery at Little Gidding in Huntingdonshire, England. After Ferrar was ordained as a deacon, he retired and started his little community. Ferrar was given help and support with his semi-religious community by John Collet, as well as Collet’s wife and fourteen children. They devoted themselves to a life of prayer, fasting and almsgiving (Matthew 6:2,5,16). The community was founded in 1626, when Nicholas was 34 years old. Banning together, they restored an abandoned church that was being used as a barn. Being of wealthy decent, Ferrar purchased the manor of Little Gidding, a village which had been discarded since the Black Death (a major outbreak of the bubonic plague in the 14th century), a few miles off the Great North Road, and probably recommended by John Williams, Bishop of Lincoln whose palace was in the nearby village of Buckden. About thirty people along with Mary Ferrar (Ferrars’ mother) moved into the manor house.

Malaysia Chinese Culture

Malaysia's cultural mosaic is marked by many different cultures, but several in particular have had especially lasting influence on the country. Chief among these is the ancient Malay culture, and the cultures of Malaysia's two most prominent trading partners throughout history–the Chinese, and the Indians. These three groups are joined by a dizzying array of indigenous tribes, many of which live in the forests and coastal areas of Borneo. Although each of these cultures has vigorously maintained its traditions and community structures, they have also blended together to create contemporary Malaysia's uniquely diverse heritage. Populated by the three (3) major races found in Asia, Malaysia culture is a melange of Indian, Malay and Chinese influence The Spring Festival is the most important festival for the Chinese people and is when all family members get together, just like Christmas in the West. All people living away from home go back, becoming the busiest time for transportation systems of about half a month from the Spring Festival. Airports, railway stations and long-distance bus stations are crowded with home returnees. The Chinese character â€Å"fu† (meaning blessing or happiness) is a must. The character put on paper can be pasted normally or upside down, for in Chinese the â€Å"reversed fu† is homophonic with â€Å"fu comes†, both being pronounced as â€Å"fudaole. † What's more, two big red lanterns can be raised on both sides of the front door. Red paper-cuttings can be seen on window glass and brightly colored New Year paintings with auspicious meanings may be put on the wall. Waking up on New Year, everybody dresses up. First they extend greetings to their parents. Then each child will get money as a New Year gift, wrapped up in red paper. People in northern China will eat jiaozi, or dumplings, for breakfast, as they think â€Å"jiaozi† in sound means â€Å"bidding farewell to the old and ushering in the new†. Also, the shape of the dumpling is like gold ingot from ancient China. So people eat them and wish for money and treasure. Burning fireworks was once the most typical custom on the Spring Festival. People thought the spluttering sound could help drive away evil spirits. However, such an activity was completely or partially forbidden in big cities once the government took security, noise and pollution factors into consideration. As a replacement, some buy tapes with firecracker sounds to listen to, some break little balloons to get the sound too, while others buy firecracker handicrafts to hang in the living room. People in different places follow various customs, but all show their love and longing for a better life. Today people will enjoy the full moon and eat moon cakes on that day. The moon looks extremely round, big and bright on the 15th day of each lunar month. People selected the August 15 to celebrate because it is a season when crops and fruits are all ripe and weather pleasant. On the Mid-Autumn Festival, all family members or friends meet outside, putting food on tables and looking up at the sky while talking about life. How splendid a moment it is! | There are many legends about the evolution of the festival, the most popular of which is in commemoration of Qu Yuan. People will dragon boat racing, eating zongzi and drinking realgar wine on that day. On Dragon Boat Festival, parents also need to dress their children up with a perfume pouch. They first sew little bags with colorful silk cloth, then fill the bags with perfumes or herbal medicines, and finally string them with silk threads. The perfume pouch will be hung around the neck or tied to the front of a garment as an ornament. They are said to be able to ward off evil. | The Qingming Festival sees a combination of sadness and happiness. This is the most important day of sacrifice. Both the Han and minority ethnic groups at this time offer sacrifices to their ancestors and sweep the tombs of the deceased. Also, they will not cook on this day and only cold food is served. On each Qingming Festival, all cemeteries are crowded with people who came to sweep tombs and offer sacrifices. Traffic on the way to the cemeteries becomes extremely jammed. The customs have been greatly simplified today. After slightly sweeping the tombs, people offer food, flowers and favorites of the dead, then burn incense and paper money and bow before the memorial tablet.

Apples Eat Themselves, Law421

Article Review LAW 421 March 25, 2013 University of Phoenix Material Article Review Format Guide MEMORANDUM UNIVERSITY OF PHOENIX DATE: March 25, 2013 TO: Timothy Morris FROM: Debra Aguilar, Brady Benton, Karena Busch, Stephanie Hudson, and Rachel Wichert RE: Apples Eat Themselves ARTICLE SYNOPSIS A review of the legal battles between Apple, a computer company and Apple, a record company, are discussed in this article. Both share a similar logo (an apple) and since 1991, the companies have gone to court to claim the Apple logo should only be unique to one company.In 1991 the Court agreed for each company to continue to use the Apple logo but now, the record company has accused the computer company of not conforming to the terms of the agreement. In 1980, George Harrison noticed an apple in an ad for computers. He thought this infringed upon Apple, the Beatles Record company trademark and filed suit. In 1981, Apple Computer agreed to stay out of the music business. In 1991, Apple Corp . filed suit against Apple Computer for trademark infringement again and settled out of court for 26. 5 million dollars. The two companies divided up the apple universe, indicating where each could use the apple symbol.In 2001, Apple Computer introduced online iTunes Music Store which had a huge impact on the music retail industry. In 2003, Apple Corp. again sued Apple Computer stating music was being stolen from them. Apple Computer was protected because downloads of music are comprised of digital data, and the distribution of digital entertainment content is permitted in the 1991 agreement. Apple computer, now looking from the other side of the dispute, may have issues protecting its own trademark because of current legal action that would force them to share copyright protection software with other companies.The Computer Giant would be forced to make downloads sold on their site playable on any device, not just its own iPod products. This would result in wide open competition, so mething Apple Computer has not faced before. The reason Apple Corp sued Apple Computer over thirty years ago was to protect its trademark, and now Apple Computer may find itself in the same situation. LEGAL ISSUE Apple Corp and Apple Computer have had their share of trademark issues. It’s been about thirty years that Apple Corp and Apple Computers litigated a dispute involving the use of the â€Å"Apple† name as a trademark and its association with music.In 1978 Apple Corp filed a law suit against Apple Computers (Apple Inc) for trademark infringement and eventually agreed to a settlement about two years later with Apple Computer paying out a mass amount to Apple Corps. The legal issue Apple Corps raised is that Apple Computer is involved in the music business and that in the 1991 agreement Apple Computer agreed to stay away from the sound recording industry, committing trademark infringement. In 2001 Apple computer released the iPod as a hardware device that can be us ed to download and play software like music from iTunes.ITunes was released in 2003. Apple Corps claims that Apple Computer is involved in the sound recording industry by the use of the iPod and the music downloads from iTunes that is in violation of the 1991 agreement in which Apple Computer would not have any business dealings that had to do with the sound recording industry. The High Court ruled that, â€Å"The Apple Computer hadn't breached the terms of the agreement and could continue to operate their computer business as usual. †(BBC News, 2006). For years Apple Inc has battled with Apple Corp over trademark issues.In 2007, they finally reached a settlement that determined Apple Inc. would own all trademarks and logos related to the name â€Å"Apple† and would license them accordingly to the Apple Corps music company (Tibken, 2012). During the time of the agreement, Apple’s CEO Steve Jobs commenting on the settlement stated â€Å"We love The Beatles, and it has been painful being at odds with them over these trademarks. † Jobs added that â€Å"it feels great to resolve this in a positive manner, and in a way that should remove the potential of further disagreements in the future. MANAGERIAL PERSPECTIVE The legal issues in this article can affect the business deeply. The main factor is the loss they can occur in sales due to the music company saying they are not following the contract they have put forth. This shows customers and people of the world that their company is not trust worthy in all aspects of their business. In many circumstances this can stop people from buying their products until the situation is over and they find out the truth. The issue is that it could take weeks or months to finish the lawsuit.The problems that have happened with Apple the computer company could have been avoided if they took the correct steps allocated in their agreement with Apple the music company. The first step they should have taken was to sit down and have a business meeting with the representatives from the music company and explain to them what they wanted to do so that the contract could be altered. Instead they did it without coming to an agreement first, which disrespected the music company. Legally this is what should have happened so that the contract was followed and no one broke the contract illegally.References Macklem, K. (2006, Apr 10). Apples eat themselves. Maclean's, 119, 30-30. Retrieved from http://search. proquest. com/docview/218528830? accountid=35812 Tibken, S. (2012). Apple now officially owns Beatles' Apple Corps logo. Retrieved from http://news. cnet. com/8301-13579_3-57540017-37/apple-now-officially-owns-beatles-apple-corps-logo/ BBC News. (2006, May 08). News: Front Page. Retrieved March 20, 2013, from Beatles lose News: Apple Court Battle. Retrieved from http://www. bbc. co. uk/2/hi/entertainment/4750533. stm

Occupational Medicine Essay

Asbestos is a mineral that is crystalline in nature and that has high degrees of durability, flexibility and resistance to corrosion by chemicals and heat. Asbestos is commonly used for making building materials for example floor tiles, ceilings, asbestos cement products, fireproofing material and insulation products, gaskets, coatings, textile products and automotive brakes. Shipbuilders use asbestos for insulation of hot water pipes, steam pipes and boilers. Globally, the incidence of disease related to asbestos is expected to peak around 30 to 40 years following the period when there was peak usage (CDC, 2003). Many of the patients who have lung disease related to asbestos have a history of exposure, often this history is strong but there are occasions when significant disease occurs in patients who have had minimal exposure and sometimes even with unknown exposure (Oreilly et al, 2007). Asbestos fibres are often expelled after an individual has swallowed or inhaled them, however not all the fibres are expelled. Some are left in the lungs and remain lodged there permanently. Upon accumulation they cause scarring of lung tissue and inflammation too. This then results in lung disease which affects breathing and air exchange (Solicitor advice, 2007). When inhaled, asbestos fibres leads to a variety of conditions, among these being lung cancer, pleural plaques, asbestosis, malignant mesothelioma and benign pleural effusion among others. Patients present with these conditions related to asbestos exposure long after they have been exposed. The latent period from the time of exposure to the manifestation of the clinical disease is very long. Initially the signs and symptoms are not specific and therefore occupational history becomes a good guide to suspicions that the clinician may have. Risk factors for development of lung disease related to asbestos include exposure to asbestos such as in occupations like construction workers, shipyard workers, boilermakers and rail road workers. Minimizing and avoiding further exposure are important in reducing further damage when one has been diagnosed with the asbestos related disease. Patients who smoke have an even higher risk of developing these conditions making cessation of smoking an essential factor in reducing risk (Oreilly, McLaughlin and Beckett, 2007). The risk increases with the duration of smoking, therefore it is necessary to stop smoking and also avoid second hand smoke through passive smoking. Smokers who have been exposed to asbestos have a greater predisposition to development of lung cancer than those exposed to asbestos who are non-smokers. For a long time Australia has lagged behind other countries such as the UK and the USA in terms of regulation and legislation concerning asbestos related disease and worker’s compensation. This was the case especially in the I970s when the there were few common law claims by victims of asbestos related lung disease even in situations where the conditions resulted from negligence by the asbestos industries (Formato and Gordon, 2007). This was despite the fact that there was a considerable increase in the number of people suffering from mesotheliomas among those working in Wittenoom for ABA Limited, a company that mined and milled asbestos. Some of the obstacles facing the claimants were overwhelming and it is highly probable that the Statute of Limitations was a barring factor for most of these claims. In addition getting hold of company information was also very difficult and often the corporate end withheld information from the claimants and their legal advisers. Presently, Postal, Defence and Telecommunications employees and other government employees are covered by a no fault benefit scheme referred to as Comcare Australia. The entitlements under this scheme are such that the employee is required to choose between compensation entitlements under the Common Law Damages or under the Comcare Act. One of the most significant barriers under the Comcare Act is the complexity of the legislative framework. Not until the government agency has received the claim for purposes of determination and then reconsideration can one get into a court or a tribunal (Formato and Gordon, 2007). The laws for compensation show some variance from one State to another. In a general sense, however compensation claims can be made under common law for a variety of reasons. These include, medical (these include expenses for hospitalization and treatment) and pharmaceutical expenses for the past and the future, for pain and suffering and for loss of the capacity to earn an income as well as for loss of income (Solicitor advice, 2007). The courts also award compensation for other things such as domestic assistance costs for the future and the past as well as damages for loss of life expectancy (Solicitor advice, 2007). When making a claim for damages it is best to make the claim as early as possible upon diagnosis of the condition. This helps one to avoid the barriers that come with the statute of limitations on period. For latent conditions such as those related to asbestos, the period may be extended but even then it is best to act soon. For a long time in Western Australia, victims of asbestos related disease could only hope to receive worker’s compensation entitlements. This is because though claims for common law damages were available the tendency was that they were not pursued. The common law claims were faced with the rather harsh and extreme statute of limitations period. It had no provisions for extension beyond six years. There have however been amendments that were introduced which have made it a little less difficult to make claims for diseases related to asbestos. There have however been restrictions on common law claims seeking damages for negligence amongst employers. This was previously unrestricted for all employees not just victims of asbestos related disease. In New South Wales, the compensation scheme for workers is Workcover NSW. The Dust Diseases Board is where Dust Diseases workers can make their claims. A specialist tribunal for dust diseases was set up to hear claims for asbestos related disease. Amendments were later made that did away with the statute of limitations in issues of dust disease. Other amendments included legislation on survivorship where in case a victim passes on before a claim is resolved, the damages are entitled to his/her family (Formato and Gordon, 2007). In all the other states (Victoria, South Australia and Queensland) each state has its own act for worker’s compensation and provisions for limitations. For instance Victoria allows for trial by jury in claims for damages under common law. It has also followed the New South Wales in legislation on survivorship. Only Western Australia has its special court for claims for asbestos related disease. However, there are processes that have evolved for the purpose of fast tracking those claims that are urgent. In determining the risk posed by exposure a history of environmental and occupational exposure is necessary. Some of the issues that need to be established include the specific occupation, how long the person worked at the same occupation and how much (intensity) exposure there was, an example here would be whether the dust was visible or not. Significant exposure is defined as a minimum of several months of exposure to exposure to visible dust that started ten years before (Wagner, 1997). Physical assessment of the patient to determine exposure to asbestos includes a history of occupation and physical signs and symptoms of disease as well as laboratory investigation of the chest by x-ray or CT scan. In this client’s case the history for significant exposure has already been established by the fact that he worked in mining and mixing of asbestos for a period of five years. In addition another identified risk factor is the fact that he used to smoke where he increased his susceptibility to asbestos related lung disease. History also includes the patients reports of exertional dyspnea, Assessment also includes chest spirometry to determine lung function and how much lung function may have been compromised by the condition. Any abnormal results in chest spirometry are followed by pulmonary function tests which involve measuring lung volumes and diffusion capacity. These are also performed in those patients found to have abnormal findings on imaging. Assessment will begin with a head to toe assessment of the client. This will involve checking for signs of poor tissue perfusion as a result of inadequate oxygen uptake by the tissues when lung function of ventilation and air exchange has been compromised. Some of these include finger clubbing and bluish lips. Other symptoms that the patient may report include shortness of breath, tightness around the chest, pain in the chest, dry crackling sounds when breathing in, a cough that is productive and persistent and loss of appetite. These presenting symptoms are however non-specific and generally indicate pathology of the respiratory system. Consequently other methods are used to determine asbestos exposure. Signs of exposure to asbestos include formation of plaque, changes in the pleura of the lungs (thickening) and collection of fluid around the lungs (Betterhealth, 2007). Bodies of asbestos can be identified by a use of a staining technique using a special iron. This confirms actual exposure to asbestos. Formation of pleural plaques is one of the most common responses of the respiratory system to asbestos inhalation with plaques occurring in up to fifty per cent of people exposed to asbestos. They are consequently used as a measure of exposure to asbestos (Boffetta, 2004). These plaques may sometimes not be visible on chest radiography and this leads to the requirement for high resolution CT-scans which have the capacity to identify up to fifty per cent of the plaques that will be found on autopsy. CT scans are commonly used when there is diagnostic uncertainty or for the purpose of making confirmatory tests (Boffetta, 2004). The plaques developed from exposure to asbestos characteristically occur on the lateral walls of the chest and sometimes may occur on the domes of the diaphragm. This causes lung expansion to be impaired making air entry difficult and may account for the chest tightness and chest pain. A computed tomographic scan of the chest helps to demonstrate further the remodelling that may occur as a result of lung tissue destruction. This leads to a decrease in the exchange of oxygen. To diagnose carcinoma of the bronchus a surgical biopsy is required which is done under anaesthesia. From this metastatic cells can be detected. Other methods that can be sued include bronchoscopy, mediastinoscopy and CT scan. This will serve as a confirmatory test for the signs and symptoms which may have been reported by the patient which include, unexplained weight loss, breathlessness, bronchitis that is recurrent, chest pain, blood streaked phlegm, recurrent chest infections or pneumonia and a persistent or changed cough or wheeze (Betterhealth, 2007). The detection of asbestos in the lungs of this patient is important because it means that then the cause of his lung carcinoma can be associated with asbestos and not only cigarette smoking since some of his symptoms are indicative of asbestos exposure. Measurement of the plaques will also assist in proving this link even further since most plaques are an indication of asbestosis-related disease. Clinically, lung cancers associated with asbestos and smoking alone are generally indistinguishable but the risk for lung cancer is increased in smokers (Liddell, 2001). Asbestos and cigarette smoke have an effect of synergism in the causation of lung cancer and in the patient ‘s case his accumulated pack years of cigarette smoking led to the increased risk for asbestos related disease (Hodgson and Darnton, 2006). In lodging his claim for damages the patient will have to present information on treatment that he has undergone as well as the results for all diagnostic tests related to the condition. This will help to make his case stronger as they will provide an indication of the costs of treatment, medication and also the effect of losing means of earning an income to his life and that of his family.

Political Extremism and the Internet

Being able to reach voters n such a wide scale has had an astounding effect on politics in this country. The internet has allowed political extremism to flourish in the past decade. Those on the left side of the ideological spectrum as well as those on the right are able to access sites that share similar views, while simultaneously having the ability to block out opposing views. The impact that this has on the outcome of elections is something that simply cannot be ignored. The web is now one of the most effective tools in campaign arsenals.Those who do not use the internet for political reasons have also tarted to realize the ramifications that the internet can have on political extremism as well as politics in general. The increase in overall internet usage is leading to a rise in political extremism and is having a profound effect on the political discourse in America. Voters tend to have somewhat conflicting views on the use of the internet for political purposes. Most believe t hat the internet has the ability to present several different views on a particular issue, yet others believe it is hard to sort through all of the different sources (Smith).Some see it as a hindrance to the olitical process because of the way that inaccurate information seems to circulate freely (Smith). However, most people would agree that it is up to each individual reader to make the determination as to what qualifies as an accurate and reliable source. Fifty-six percent of all adult internet users say that they have difficulty determining which political stories are true and which ones are false (Smith). However, many users also find it convenient to connect with those that share similar political views (Smith).Left wing media outlets maintain a strong presence on the World Wide Web. Such sites tend to report both major and minor news stories with a left-leaning bias. This allows readers of these particular sites to only see one certain viewpoint on a story. The Huffington Pos t is one of the most popular liberal news outlets. It is run by Arianna Huffington who is the former wife of a republican congressman; she switched her political beliefs in the late 1990s (Huffington). The Huffington Post was recently purchased by AOL in 2011 for over three hundred million dollars (Huffington).The sale has not slowed the site though, as it remains as popular as ever. The Huffington Post covers a vast array of topics ranging from politics to comedy (Huffington). While there have been some attempts to produce a conservative website in the same style as The Huffington post, these efforts have not seen the same success as the Huffington t (Top 1 ) It maintains a large readership due to this wide variety that users have access to. However, political topics tend to dominate the front page, and are thereby seen by additional traffic from those Just using the site for entertainment purposes (Huffington).The way in which the Huffington Post displays its content creates a use r-friendly environment hat keeps readers interested. Its use of catchy, and oftentimes misleading, headlines allows readers to skim the front page of the website and get an over view of the leading stories of the day. However, the most serious issue with sites like the Huffington Post is their refusal to cover stories that portray liberals in a negative way. This bias was pointed out by Lee Stranahan who is actually employed by the Huffington Post (Stranahan).He was particularly troubled by the way that some stories were simply ignored by several liberal news media (Stranahan). He expressed he belief that this tactic is one that is harmful to nearly all voters, as it only fuels partisanship (Stranahan). It allows ignorance to perpetuate which is detrimental to all parties involved. However, the practice of selective Journalism seems to plague an equal number of both liberals and conservatives. Sites that promote news with a conservative slant tend to be somewhat more prevalent than those that have a more liberal leaning.This can be attributed to the belief held those on the right feel that the mainstream media is promoting a liberal agenda (Stanley). One of the most opular conservative websites is the Drudge Report. The Drudge Report was started by Matt Drudge in the late 1990s and consistently has over thirty million hits daily (Drudge). He has been able to achieve this success with a fairly low-tech website that relies on a religious-like following from his readers. Drudge first gained notoriety when he broke the Monica Lewinsky scandal during the Clinton Administration.He has maintained this success by grabbing viewers' attention with clever headlines that link to other websites that offer varying political views (Drudge). The Drudge Report is onsidered by many political insiders as the major driver of political news discussions in America as it directs its readers to other news sites (Sullivan). This leads to greater exposure for stories that are linked on Drudge (Stanley). However, it still is seen by many Journalists and political pundits as being biased.